By Doug Williams on July 30, 2010
One of our clients, Belvoir Federal Credit Union, used a unique online marketing campaign to draw visitors to their website.
The credit union’s website essentially became a game board for a site-wide scavenger hunt. As players found each icon, the game console displayed their progress and encouraged them to continue hunting around the site. Each player’s progress was tracked and remembered by the system for the duration of the campaign, and once players found enough icons, they were entered into a sweepstakes for a prize giveaway. As participants found and collected the pie slices, product details and little-known fun facts about the services were revealed. Rather than use lifestyle photos of people, each slice featured icons relating to specific life events from having a baby or graduating to a new job or retiring.
You can read the whole article here
By Doug Williams on April 19, 2010
We get a lot of questions asking what browsers we support or how do we keep track of so many browsers. Truth is, there are too many browsers to support all of them. From AOL to w3m all told there are approximately 30 browsers, not counting mobile. So, how do we pick which browsers to support?
We support A-grade browsers browsers for the following systems:
| |
Win XP |
Win 7 |
Mac 10.51 |
Mac 10.61 |
| Firefox 3.01 |
A-grade |
| Firefox 3.61 |
A-grade |
A-grade |
|
A-grade |
| Chrome 4.01 |
A-grade |
|
|
|
| IE 8.0 |
A-grade |
A-grade |
|
|
| IE 7.0 |
A-grade |
| IE 6.0 |
A-grade |
| Safari 4.01 |
|
|
A-grade |
A-grade |
1 The most-current non-beta version at that branch level which receives support.
This is taken from the YUI Graded Browser support guide. It is the most straight-forward list of popular and (”/or” is a required addition in the case of Internet Explorer which is not compliant, although IE8 is an improvement toward standards compliance).
This covers over 95 percent of the browser market, with Opera – a standards compliant browser – eating up the majority of the remainder.
It is important to note that IE (in all three of its lovely varieties), while still in the majority, is now on less than two-thirds of the computers viewing the web. So when picking a web design firm, make sure they design for both web standards compliant browsers AND the non-compliant IE.
By Doug Williams on February 22, 2010
Last week, I announced our new Dallas location (320 Decker Drive, Irving, TX 75062), but that isn’t all that’s new around Trabian.
In December we welcomed our newest team member, Hallie Moore, into the company, to handle project management and long-term support. She brings account and marketing experience from advertising agency Third Degree in Oklahoma City. The red-dirt state’s loss is our gain as she’s hit the ground running – many of you have already met her, and those of you who haven’t, well, you’re in for a treat.
We’ve changed our phone number to a more phone bill-friendly, toll-free (877) 603-8011.
We’ve improved our help desk and support platform from the old Lighthouse program to Help.Trabian.com. If you haven’t used it or been introduced, you will be soon. Not quite as big a treat as meeting Hallie, but it’s still pretty fantastic.
Essentially we’ve been focusing on improving our support and our workflow to better deliver services to our valued clients. It’s an investment in better tools, fantastic personnel, and consolidating support and sales operations in Big-D.
Our clients can expect better, faster support and service. It’s a part of our 2010 upgrade.
We’re going to be aggressively serving our credit union niche, so get ready.
By Doug Williams on February 15, 2010
Today is a credit union holiday, so while our clients are away, Trabian opened up a new office in the DFW Metroplex.
The move consolidates our operations into two offices, our headquarters in Fishers at Forum Credit Union, and now in the beautiful Los Colinas section of Irving, halfway between Dallas and Fort Worth.
We’re excited about the new digs because it allows us to see each other on a daily basis (something I know I’ve needed), and will allow us to better serve client needs by reducing communications channels. The bad news is that we can no longer work in pajamas. Not that we ever did.
If you’re in the area, come by and visit us at 320 Decker Drive, Suite 100, Irving, TX 75062. We have a great view.